Start-up to launch free wireless network in S.F.

A Mountain View, Calif.-based start-up is planning to build a free wireless Internet network in central San Francisco, and all residents have to do put a small wireless router supplied by the company in their window or rooftop. plans, within months, to bring free wireless Internet access to about 15,000 residents who live in parts of the Mission, Castro, Duboce Park, Lower Haight and Alamo Square neighborhoods.

Residents and businesses in those areas can to receive a free Meraki wireless router that will serve as relay points for data transmissions across the mesh network. The devices, which normally sell for about $50, extend the transmissions about 150 feet into buildings and enable neighbors to use the network as well. Meraki founder and Chief Executive Sanjit Biswas says the surfing and download speeds won't be as fast as DSL but will still be broadband speed, anywhere from half a megabit to 1 megabit per second--fast enough to watch videos on YouTube.

This network is likely to be up and running before the controversial Google-EarthLink network is. The to provide citywide wireless Internet access, with a free service provided by Google and a faster service provided by EarthLink for a monthly fee, but opposition has prevented the deal from being given final approval from the city's board of supervisors.

Opponents fear the Google service will be ad-supported like many of Google's existing Internet services are; that the plan lacks adequate consumer privacy protections; and that the signals will miss many residents because they will not extend deep enough inside of buildings. As a solution Google has said that residents would be able to buy $50 devices--from Meraki--to broaden the reach of the signals. Google was an angel investor in Meraki and has purchased Meraki's devices for the free wireless network the search giant set up in Mountain View.

Meraki's San Francisco test "was not designed in anticipation of the Google (wireless) project, but it would be compatible with that model," Biswas says. Meraki has not decided on a business model yet for its "experiment" in San Francisco, but has not ruled out advertising or sponsorships, he says.

Meraki helps businesses, organizations and communities create mesh wireless networks and has provided equipment for low-income housing projects, as well as projects in Venezuela and Slovakia.
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Google Offers 'Themes' For Personalized Homepage

There's a flurry of activity in the newly invigorated personalized homepage category. Within the past two weeks all the major competitors have made announcements. First, AOL launched followed by the release of "" on Then launched. Yesterday unveiled " its next product release with new content modules. And tonight Google went public with "themes" (skins) for its (GPH).

The designs are not yet live on the site so I'm unable to link to them (here's a screen capture from).

Google is initially offering six different themes that allow users to further customize GPH. These themes occupy the top of the page -- the area containing the Google search box. The content headings take on a color consistent with the theme but the majority of the page remains white.

The themes are also dynamic and change according to local weather and time of day.

The graphics seek to bring warmth and personality to GPH. The new themes, which will likely grow in number over time, do accomplish that goal in my opinion. The other competitors, including MyYahoo, seem a bit more aesthetically dry by comparison.

Interestingly Google told me that GPH was the company's fastest growing product in 2006.

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Google Will Sell Radio Ads for Clear ChannelAbout Author:

By Don Jeffrey and Adam Satariano

April 16 (Bloomberg) -- Google Inc., the most-popular Web search engine, agreed to sell advertising time for more than 675 U.S. radio stations run by Clear Channel Communications Inc.

The accord lets advertisers bid on Clear Channel radio spots through Google's online ad-sales system, according to a statement today from the two companies. Google will target companies that typically advertise on the Internet, not radio.

The agreement is Google's biggest since it bought DMarc Broadcasting Inc. in January 2006 to help crack the $18 billion radio ad market. With DMarc, Google got software that helps companies place and track radio ads. That technology will help Clear Channel, the largest U.S. radio broadcaster, tap a new group of advertisers.

``It's a good win for Google from the standpoint that Clear Channel is the big kahuna of the radio world,'' Martin Pyykkonen, an analyst with Global Crown Capital in San Francisco, said in an interview. ``It remains to be seen whether Google will be better than their other media buyers or just one more player in the offline world.''

He rates Google shares ``overweight'' and doesn't own any.

Good for Clear Channel

``It's certainly a positive for Clear Channel,'' David Bank, an RBC Capital Markets analyst in New York, said in an interview. ``There'll be some incremental revenue but we don't know how much.'' Bank rates Clear Channel ``outperform'' and doesn't own the shares.

Google will sell less than 5 percent of San Antonio-based Clear Channel's ads on U.S. stations, Clear Channel spokeswoman Michele Clarke said. Financial terms weren't disclosed.

Clear Channel plans to start making broadcast time available for the ads on almost all its U.S. radio stations, including in Los Angeles and New York, by the end of June.

Spots throughout the day will be sold through Google, Clarke said, including morning drive time, when audiences tend to be the largest. Each spot offered will be 30 seconds long.

Advertisers will be able to choose markets and stations by format type, though not specific stations, Clarke said.

XM, EchoStar

Shares of Mountain View, California-based Google rose $7.98, or 1.7 percent, to $474.27 at 4 p.m. in Nasdaq Stock Market composite trading. They have gained 3 percent this year. Shares of Clear Channel rose 11 cents to $36.35 on the New York Stock Exchange and have risen 2.3 percent this year.

The agreement helps Google as it expands beyond the Internet to radio, television and newspapers. ``Clear Channel is taking a segment of their advertising and making it available to Google,'' company spokesman David Krane said by telephone from Las Vegas.

Google last year signed a deal with XM Satellite Radio Holdings Inc. to sell spots to Web search advertisers. It has also agreed to sell time for radio broadcaster Emmis Communications Corp.

``It's pretty small potatoes right now,'' Patrick Walsh, the Emmis chief financial officer, said today at an investor conference hosted by A.G. Edwards & Sons. Google accounts for less than 1 percent of sales, he said. ``We'll look very closely at what Clear Channel is doing.''

Earlier this month, Google said it would sell advertising on EchoStar Communications Corp.'s Dish satellite-TV service. Customers will bid for ad slots across EchoStar's 125 channels and can choose when and where their ads appear.

In November, Google said it would test sales of advertising space in 50 U.S. newspapers.

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